The Science of Storytelling by Will Storr
SUNDAY TIMES BESTSELLER‘If you want to write a novel or a script, read this book’ Sunday Times‘The best book on the craft of storytelling I’ve ever read’ Matt Haig‘Rarely has a book engrossed me more, and forced me to question everything I’ve ever read, seen or written. A masterpiece’ Adam Rutherford
 <p><strong>Why stories make us human and how to tell them better.</strong></p><p>There have been many attempts to understand what makes a good story – but few have used a scientific approach.</p><p>In this incisive, thought-provoking book, award-winning writer Will Storr demonstrates how master storytellers manipulate and compel us.</p><p>Applying dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools to tell better stories – and make sense of our chaotic modern world.</p><p><strong>INCLUDES NEW MATERIAL.</strong></p>
